Description
Clairol Professional Pure White 40V Developer delivers maximum lifting power for bold color transformations. This 40-volume formula is ideal for experienced colorists working with resistant grays or achieving dramatic lightening on pre-colored hair. The creamy consistency ensures even saturation and controlled processing, while the pure white base minimizes unwanted tones. Professional-grade strength for salon-quality results at home or in the chair. Mix with your favorite Clairol color for customized formulations and superior color deposit.

